data management

What Causes Customers to Make Duplicate Accounts and How to Consolidate Them

There are a number of reasons you don’t want your customers making duplicate accounts. Duplicating accounts can cause your business…

June 10, 2021

Is Using Second-Party Data For Display Marketers Really Worthwhile?

First-party data and Third-party Data are being used very commonly in market but second-party data is still very uncommon. Brands…

September 10, 2015